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	Unique
	What is unique about Charter Investment Advisors? Four very basic factors. Four characteristics that set us apart from others in the business. Four attitudes that form our primary philosophy.
	1. We make our service PERSONAL.
		By "personal service" we mean that our entire staff is always on call for you.
		We don’t take a "one plan fits all" approach. Instead, we tailor our plans to meet your individual goals and needs. Investments have become increasingly complex over the years, compounded by exorbitant claims from companies that their particular products will solve all of your financial needs (regardless of who YOU may be).
		At Charter, we do not receive a commission from the purchase or sale of any investment product. Our primary incentive is to help you meet your financial objectives. Therefore, we are able to act on your behalf as an informed, yet unbiased advisor. We call that personal.
	2. We keep it SIMPLE.
		While filled with important information, our quarterly reports are prepared so that you can understand them.
		Forget about big financial catch phrases and elaborate computer printouts. At Charter we appreciate your need to know what’s happening with your money and respect the value of your time reviewing this information. We provide you with easily understood reports. We call that simple.
	3. We make it FLEXIBLE.
		Flexible service means that Charter will work with your accountant, lawyer, and/or broker, even if it means spending time on the road.We want all your advisors striving toward the same goal so that your account performs to your expectations. We call that flexible.
	4. And our efforts are to make it PROFITABLE for you.
		Charter’s goal is to make your portfolio perform... for you. The market dictates when profit and income opportunities are present. Our investment committee members, combining their individual talents, work as a team in an attempt to anticipate trends and take advantage of market opportunities. We then continually monitor and reevaluate each investment so your portfolio may be adjusted, when necessary, to increase income, realize profits, or preserve value. We call that profitable.